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Popups and Compliance: GDPR, CCPA, and Consent-Driven Marketing

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If you manage a website, run an online shop, or handle any kind of digital marketing, you already know that privacy laws are no joke. What once felt like a background technicality has become front and center for anyone using popups—especially those that collect personal information. Terms like GDPR, CCPA, “consent management,” and “data subject […]

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