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9 Proven Strategies for Increasing Leads on Your Website

Increasing leads on your website can feel like an uphill battle. You may be putting much effort into your website design, blog content, and lead capture forms, but you do not see your desired results....

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Getting More Leads from Your Blog Traffic (Steps Included)

According to a report by the Content Marketing Institute, 7 out of 10 customers tend to like the written content of a brand more than its ads. It’s evident that customers like reading informative...

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Ways to Use Calls to Action (CTAs) in Your Marketing Strategy

A call to action is undoubtedly one of the most powerful marketing tools available to businesses and organizations. It is an essential element in any effective marketing strategy, as it can help you...

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How to Use Online Courses for Amazing B2B Lead Generation Results

Lead generation is a hard nut to crack for every B2B business. In fact, according to HubSpot, 61% of marketers consider lead generation to be their most difficult challenge. So, how are businesses...

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Lead Generation: A Guide to Generate More Leads in 2024

Effective lead generation is one of the cornerstones of a successful business. It helps you attract interested consumers to your products or services so you can convert them into customers. At the top...

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SEO For Lead Generation: How To Skyrocket Organic Leads

SEO is one of the most sustainable ways to generate leads for your business. Through an optimized website and great content, you can organically attract leads to you, instead of trying to win them over...

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What is B2B Lead Generation? Strategies & Tools for 2024

B2B lead generation is not easy. It’s not as simple as B2C marketing where people click on an Instagram ad and buy something within minutes. The B2B customer journeys and sales processes are long and...

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7 Ecommerce Lead Generation Tactics for 2024

With ecommerce accounting for over 20% of global retail sales, its potential as a sales channel can’t be denied. However, the competition is extremely high as more and more ecommerce brands popping up...

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18 Foolproof Headline Writing Tips You Should Know

Be it a story, an advertisement, an article, or a video, they all are incomplete without a headline. It serves as the first point of contact with the audience, aiming to grab attention while...

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What is a Good Email Open Rate and 13 Tips to Improve Yours

We get asked this question all the time: What is a good email open rate? Unfortunately, there’s not a definitive answer. If there were, we wouldn’t have to write an entire article on the subject....

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Email Lead Generation: What it Is and How to Do it Right

Email marketing, when done right, can be one of the most cost-effective marketing tactics that help marketers achieve numerous goals. Whether you want to boost customer engagement, build relationships,...

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Opt-In Email Marketing: 13 Best Practices To Better Results

You might have heard the term opt-in email marketing, but what is it exactly? And how does it work? Also called permission marketing, which serves as more of an umbrella term, opt-in email marketing is...

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17 Great Welcome Email Examples to Inspire Your Campaign

Are you an email marketer looking for ways to craft welcome emails that help you establish a strong connection with your new subscribers?  If this is you, you’ve come to the right place! In this post,...

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Lead Capture Form: 19 Best Practices to Create an Ideal One

Lead capture is one of the most important ways to market your business, but to do it effectively, you need a slam-dunk lead capture form. A lead capture form allows your prospects to provide you with...

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11 Best B2B Lead Generation Strategies of 2024

Lead generation is one of the critical aspects of any B2B marketing strategy. Without leads, you won’t acquire any new customers or make sales. Simply put, it will be impossible to reach your growth...

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Ways to Use Calls to Action (CTAs) in Your Marketing Strategy

A call to action is undoubtedly one of the most powerful marketing tools available to businesses and organizations. It is an essential element in any effective marketing strategy, as it can help you...

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How to Generate Leads from Email Marketing: 11 Ways

Whether you’re a content strategist, graphic designer, email marketer, or wear multiple hats juggling it all, there’s one common thread — generating leads. It’s the lifeblood of any business.  While...

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12 Lead Generation Strategies That Will Greatly Increase Conversions

A number of marketers believe that simply having a great product or service will automatically attract leads and that’s where they usually go wrong! The reality is that proactive lead generation...

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Newsletter Subject Lines: Tips to Create Yours In Under 1 Minute

How hard can it be to write simple newsletter subject lines? After all, it’s just a few words strung together to grab attention, right? Think again. The truth is, crafting an effective subject line can...

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650+ Power Words List to Insanely Boost Conversions and Sales

Why would you need a power words list? Well, words have the power to make a huge impact on your marketing efforts.  Ever scroll through social media and suddenly an ad catches your eye, and you have to...

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